Business Analysis Of Zara, The Leading And The Profitable...

1. Executive Summary This case paper presents the business analysis of Zara, the leading and the profitable brand of Inditex. The case paper’s objective is to discuss whether to update the current DOS/IT infrastructure and evaluate the effects of the upgrade. It presents the IS implementation opportunities and evaluating the effectiveness of the implementation. It concludes by providing recommendations for updating the current OS along with its advantages. The approach to analysis includes looking into the current supply chain processes and exploring the IT capabilities within Zara and proposing an Information Systems plan to enhance the process efficiency within Zara. The analysis reveals a significant but limited use of IT infrastructure in Zara to support several of its key business functions. It also exposes the need to upgrade the current IT infrastructure for sustaining the competitive advantage. The report reveals that though the current IT infrastructure has supported several of Zara’s key business functions but as the company continues to grow there would be a significant pressure on its IT infrastructure to provide sustained benefits in the long term. The recommended solutions include: ïÆ'Ëœ Implementing transaction processing systems and management information systems to facilitate analysis and decision making process. ïÆ'Ëœ Use of centralized architecture for better coordination and cooperation amongst business functions. ïÆ'Ëœ Leveraging use of intranet and extranet withinShow MoreRelatedEssay on The Zara Business Model2190 Words   |  9 PagesIntroduction Zara is the most popular and profitable brand of Inditex SA, the world’s largest retail group. The first Zara store was launched in 1975 in La Coruà ±a, Spain; a city which eventually became the central headquarters for Zara’s global operations. 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